Public Relations Oversight Group

Overall Purpose/Mission


1. Align all activities to support execution and achievement of the mission, vision, goals, strategic objectives and metrics of the Strategic Plan and conduct all business in accordance with the Core Values as adopted by the Board of Directors.

2. Develop and monitor communication vehicles and programs for content distribution to patients/public.

3. Assign appropriate communication vehicles for distribution of content.

4. Provide volunteer oversight for the public and media relations initiatives and serve as a strategic planning body to develop goals and objectives for all public and media relations programs.

5. Coordinate public relations efforts at the national, regional, state and local levels.

6. Establish partnerships with state orthopaedic and specialty societies to foster and support integrated public relations for the benefit of the orthopaedic community.

7. Foster, support and maintain a cadre of trained spokespersons to support the AAOS' communications and public relations goals and objectives.

8. Establish criteria to evaluate the effectiveness of the public relations projects and programs of the Academy/Association.

9. Research and track evolving Internet communications/technology opportunities for public and media relations programs.

10. Provide regular reports of progress and plans to the Communications Cabinet


Reporting Relationship

Reports to the Communications Cabinet Chair



Volunteer Chair

Slotted Seat - Chair, Patient Education Committee

Member - LFP Graduate

Volunteer Internet Expert (1-2)

Member at Large (5)

Lay Member


Term of Office

For chair, two (2) years; eligible for reappointment for one (1) additional two (2) year term.

For members, two (2) years; eligible for reappointment for one (1) additional two (2) year term.


Staff Liaison (title)

Manager, Public Relations


Last updated: 12/18/06